On the surface, our video partner Storyocity is a creative video and motion design studio comprised of award winning talent. Combined with Reversed Out’s creative people and overall marketing strategy we make for a formitable team. We study the art, craft, and discipline of creating everyday, because you can never be good enough. Together we’re not just a content creation studio, but a concept factory lead by purpose. To be the best you have to be better than who you were yesterday. That dedication to the craft helps us realize our goal; to deliver the highest quality content that creates a connection.
Storyocity is a commercial production and motion design studio based in Cincinnati, Ohio. We’re not just a content creation studio, but a concept factory lead by purpose. We’re dedicated to always improving our craft; to push the envelope in creative and ability. Our dedication to our craft helps us realize our goal: to design stories and experiences that connect with a global audience.
From touching moments to comedic timing, stories have been used to create connections and cause influence since the dawn of mankind. 21st century stories have the exact same power. That’s why well-crafted, story-driven content is our favorite to make. It has the ability to connect the way no other medium shares. We blend both visual art and story in our work wherever possible.
From broadcast commercials to social media and web campaigns, from live events to product visualizations, from B2B, B2C, and Non-profit too, we’ve created a video that helps make a connection, whether through story or wonder. Think about how video can mix with your other online efforts like website and social media. There are different kinds of stories your brand can tell.
People crave authenticity. They prefer to buy from brands that they trust, and the best way to build trust is to create a connection. By telling your brand story, you give people a reason to care.
Good marketing isn't about you. It's about them. People care about how your thing helps them, saves them time, or makes their lives better. So show them a story about your thing that does just that.
Referrals matter. When considering a new product, service, or vendor, you often listen to your friends and peers. Trust is a powerful thing. Build trust by taking your best customer stories and putting them forward.
“Behind Greatness” was the campaign idea we hatched for Febreze In Wash Odor Eliminator. The campaign targets the little moments in life and shows them in a new light. It’s a celebration of the little victories, and the little human interactions that make each of our stories great. We created 6 unique spots in total for this campaign.