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It’s Time to Scrap Your Old Logo If You Notice These Things

For any business, having a logo that is both well-designed and representative of who you are is essential. Consider the number of brands that you can identify in a second just by seeing their logos. These brands include Apple, Coca-Cola, Microsoft, Nike, and more. This clearly shows how your logo is in itself a marketing technique for your […]

Everything You Need to Know About the 70/20/10 Rule in Digital Advertising

Today, it is evident that digital marketing is where the future of marketing is headed. Brands and marketers find themselves in a cut-throat competition to attract the largest number of quality audiences. This means that there are always new tools and techniques of digital marketing entering the industry. So, what can you do if you want your marketing efforts to be […]

Welcome Reversed Out’s New Team Member: Chris Hennemann

Reversed Out Creative is super excited to welcome our new team member, Chris Hennemann! He is a UIUX designer and brings a great eye for design work and user behaviors to our team. He uses Adobe products and does excellent front end development as well as some mockups. His favorite part of being a web […]

The Case For Merging Email Marketing With Digital Advertising

Both email marketing and advertising (PPC, SEM, video ads, etc.) are extremely impactful marketing techniques online. But marketers seldom use the two strategies together. As global internet consumption reaches an all-time high, companies can benefit greatly by merging email marketing with their digital advertising efforts. Here’s how doing so would help:  You have better insight into your prospect’s preferred […]

Make Your Website Disability – Friendly With These Tips

According to the ILO, 15% of the global population is differently-abled. Unfortunately, the reality is that a lot of websites are still not as accessible as they should be. This type of discrimination limits the reach and potential of the differently-abled. Did you know that you can avoid this and become a conscientious and disability-friendly […]

Voice May Be The Important Digital Advertising Strategy For 2020: Here’s Why

In a study conducted by PwC, it was found that 59% of 18-24-year-olds, 65% of 25-49-year-olds, and 57% of 50+-year-olds used voice search at least once a day. The number of people using voice assistants to search for information and to make their purchases is increasing every day. The study estimated that 55% of the […]

SEO Trends to Keep in Mind When Developing a Website in 2020

The new year’s begun, and SEO is more relevant than ever. If you’re designing a new website for your business (or re-designing an old one), then it’s essential to follow key SEO trends that’ll help you get ranked in 2020. At Reversed Out Creative, our Covington KY ad agency has made a list of the […]

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