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Customer Journey Mapping Can Help You Fine-Tune Your Digital Strategy: Here’s How

When you want to improve a situation or a relationship, it is important that you put yourself in their shoes and try to see things from their perspective. With this in mind, it becomes much easier for you to see what needs to be done on your part to ensure a successful outcome.  This is what customer journey […]

Tips to Redesigning Your Company Logo Like a Boss

Planning to change your company logo?  Logo redesign is one of the easiest things to do, provided you know what to do. At Reversed Out Creative, a top experienced digital marketing agency in the Cincinnati/Covington region, our marketers are highly experienced in the art of logo redesign, and have some tips that you can benefit from: Retain the […]

It’s Time to Scrap Your Old Logo If You Notice These Things

For any business, having a logo that is both well-designed and representative of who you are is essential. Consider the number of brands that you can identify in a second just by seeing their logos. These brands include Apple, Coca-Cola, Microsoft, Nike, and more. This clearly shows how your logo is in itself a marketing technique for your […]

Everything You Need to Know About the 70/20/10 Rule in Digital Advertising

Today, it is evident that digital marketing is where the future of marketing is headed. Brands and marketers find themselves in a cut-throat competition to attract the largest number of quality audiences. This means that there are always new tools and techniques of digital marketing entering the industry. So, what can you do if you want your marketing efforts to be […]

The Case For Merging Email Marketing With Digital Advertising

Both email marketing and advertising (PPC, SEM, video ads, etc.) are extremely impactful marketing techniques online. But marketers seldom use the two strategies together. As global internet consumption reaches an all-time high, companies can benefit greatly by merging email marketing with their digital advertising efforts. Here’s how doing so would help:  You have better insight into your prospect’s preferred […]

How Often Should I Advertise? Some Tips and Tricks on How to Promote your Business

As a small business, making sales and running advertisements is a huge step in the progression of your company and reaching out to a wider audience. If people are not aware of your business then your business doesn’t exist to them. Promoting your business is an important hurdle to cross to make sure people know […]

Who is the Target Audience for my Business? 3 Benefits to Knowing Who to Target your Business Toward

Knowing who you are targeting your business towards is a core element in your marketing strategy. If you aren’t aware of who your audience is you won’t know what strategies to use, let alone the platform you should begin marketing on. What kind of messages will you send? How will you continue to keep that […]

Labor Day Marketing Strategies – 3 Tips to Help You This Labor Day Weekend!

With school starting back up and cooler air making its way in, it can only mean one thing – Labor Day weekend is getting closer! As Labor Day approaches, so does another chip in the remaining days of summer. As people celebrate together with barbecues and parties, it’s time for business owners to take this […]

What Should I Outsource for my Business? 3 Ways You Could Outsource Your Business

Outsourcing can help companies be more focused and efficient. With the help of technology, it can also be a more affordable option – especially with smaller companies. A good way to tell if you need to start outsourcing is to stop and take a look at your productivity. Are you struggling to accomplish a task […]

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